Behavioral intelligence your stack can actually operationalize.
You've bought the data. You've built the sequences. Reply rates are still broken. The missing layer isn't more contacts... it's how each human in the buying group actually decides.
The missing layer
The data layer is solved. Enrichment, intent, and firmographic scoring are commodities now. The layer that hasn't shipped in your stack is the one that tells a rep how the specific stakeholder on the other end of the email decides.
Your stack keeps adding automation at the top: more sending, more agents, more autonomous outbound. It all lands in the same inbox the buyer already filters as noise. The differentiator left is the human read on the specific stakeholder, and your reps are the ones who deliver it. HBX is the layer that arms them, not another agent doing more volume.
Fits the stack you already run
- HubSpot-native sync live today.
- Salesforce integration in design-partner testing.
- Slack /gtm commands for behavioral workflows in-channel.
- MCP server for Claude, so the read is available inside your AI workspace.
Measurable, not vibes
Behavioral alignment scoring per stakeholder. Drift alerts when engagement shifts. Signals your ops team can actually route, score, and report on.
FAQ
- Does this create another data silo?
- No. Reads attach to existing CRM records. HBX writes back to HubSpot today; Salesforce sync is in design-partner testing.
- What about data privacy?
- GDPR and CCPA ready, zero-retention AI processing. SOC 2 Type II is on our roadmap and not yet scheduled.
- How is this priced?
- $0 to $90 per user per month. No platform fee, no minimum seat count.