Every Monday, I build one real GTM agent. Live. You watch it work.
No slides. No theory. No future-of-selling keynote. Just me building the behavioral layer of GTM Heroes on screen, one agent a week, so you can steal the build instead of taking my word for it.
Register and we send you the private link plus a calendar hold. Can't make it live? You still get the replay and the recipe.
Why you'd actually show up
Most GTM content is top-of-funnel theory written by people who haven't carried a number in years. Frameworks, the era we're in, predictions. This is the opposite.
Each Monday I take one real job your revenue motion has to do, and I build the agent for it on screen in Claude Cowork. You see the prompt, the logic, the misfires, and the fix. If it breaks, you watch it break and watch me fix it. The thread through all ten weeks is the one thing the AI stack can't fake: reading the specific human you're selling to, not the persona bucket.
Deal-Drift Detection
A committed-forecast deal. The demo crushed, the champion was fired up, next steps were booked. Then the replies slowed, the language went passive, and the economic buyer went dark three weeks ago. Your CRM still shows it green. We build the agent that catches it, then the agent that explains it.
Flags the deal
Connect your CRM and Gmail in Cowork. Build an agent that scores deal health off activity and surfaces the stalls. Useful, and basically what Einstein and Breeze already do. It tells you a deal is slipping.
Diagnoses the human
Add the GTM Heroes MCP. Now it reads the champion's behavioral Lens, names why they pulled back, scores the drift, and hands you the exact move to re-engage. Activity data can't do this.
Same deal, same data, two minutes apart. Stage 1 says the deal is at risk. Stage 2 says why this human is at risk and what to do about it. I run them back to back on a real stalled deal, live.
The problems we're rebuilding around
Ten weeks, ten agents, all aimed at the places deals quietly die.
The series
How it works
Drop your email below. Takes 30 seconds. Free, no card.
We email you the private premiere link and a calendar hold for Monday, 1pm ET.
Watch the build. I'm in the chat the whole time. Replay and recipe hit your inbox same day.
Save your seat for Episode 1
Monday, June 29 at 1pm ET. Deal-Drift Detection, built live. Register once and you're on the list for every Monday after.
Prefer the standalone form? Register here instead.